Leading without the job title

Leading without the job title requires skill and the ability persuade and bring teams along who on a day-to-day basis might be reporting to others. So, how can we do that?  Listen in to our chat with Matthew Henry, PhD ChPP MAPM MICWIntegration Project Manager for Sellafield Ltd..  Power and Leadership Some great insights intoContinue reading “Leading without the job title”

Tour d’Horizon – get to know your customer

Today is #GetToKnowYourCustomerDay – it is a good reminder to keep querying our customers. How do we do that? There are some great digital tools, but here is the one activity you might be doing already without realising, but could be a bit more purposeful about.

Small Business Owner? The upcoming Apple update will impact your advertising budget

If you own a digital tool, you will be used to software updates; updates to apps, updates to policies, updates to your computer software and updates to your phone’s operating system. What we do not always realise is that these updates are not simply improvements, but change how business is done. Apple’s iOS 14 operatingContinue reading “Small Business Owner? The upcoming Apple update will impact your advertising budget”

Marketing 2021: purpose-driven, reputation-focused, technology-powered

Marketing 2021 will be about purpose and technology-powered processes. Equally, more than lead generation and sales activation, focus will be on brand reputation. Deloitte’s top 7 Global Marketing Trends (see list below) highlight a focus on purpose and trust as well as including customers in brand reputation. Purpose Agility Human Experience Trust Participation Fusion, thatContinue reading “Marketing 2021: purpose-driven, reputation-focused, technology-powered”

Social Media Hashtags 2021

We have made this easy for you and have curated the most useful hashtags for 2021 for small business owners or marketing and PR professionals working for SMEs or charities.

Leading with passion, integrity and others in mind

with CEO of WHIS, Gareth Presch Leading others and the SDGs Gareth Presch is a leader with many hats. He is passionate about driving better health and wellbeing in our communities and doing so with integrity. He is also a special advisor for health and wellbeing for the UNSGII and the implementation of the world’sContinue reading “Leading with passion, integrity and others in mind”

Planning 101 – mind mapping

The mind map will serve as a visual aid to create a full picture of the various steps needed to communicate. Moving along through the planning process treat the mind map not as a finished document, bur rather as a work in progress and add items you might have forgotten initially.